Choice Hotels International, Inc.

CHH · NYSE · Stock · Consumer Cyclical
$103.44
-0.42% today
Delayed price,

What Choice Hotels International does

Choice Hotels International, Inc., together with its subsidiaries, operates as a hotel franchisor in the United States and internationally. It operates through Hotel Franchising & Management and Corporate & Other segments. The company franchises lodging properties under the Comfort Inn, Comfort Suites, Quality, Clarion, Clarion Pointe, Sleep Inn, Ascend Collection, Econo Lodge, Rodeway Inn, MainStay Suites, Suburban Studios, WoodSpring Suites, Everhome Suites, Cambria Hotels, Radisson Blu, Radisson RED, Radisson, Park Plaza, Country Inn & Suites by Radisson, Radisson Inn & Suites, Park Inn by Radisson, Radisson Individuals, and Radisson Collection brand names. The company was founded in 1939 and is headquartered in North Bethesda, Maryland.

Key facts

Sector
Consumer Cyclical
Industry
Lodging
Market cap
$4.71B
P/E (ttm)
14.6
Forward P/E
13.7
Dividend yield
1.11%
Beta
0.71
Profit margin
32.6%
Employees
1,754
Headquarters
North Bethesda, MD, United States
Exchange
NYSE

Performance

1 Month
+6.8%
3 Months
-7.5%
6 Months
-13.2%
1 Year
+3.8%
5 Years
-27.9%
$84.0452-week range$123.82
Biggest setback — last 12 months
-18.8%
13 Apr 2026 → 7 Sept 2026
Fell from $119.19 to $96.77 — its sharpest sustained decline this year.
Biggest run-up — last 12 months
+39.0%
1 Dec 2025 → 13 Apr 2026
Ran from $85.76 to $119.19 — its strongest sustained advance this year.

Price outlook — trend & volatility model

● Trend: Below long-term trend
Price sits below its 200-day average, but the shorter-term averages are not cleanly aligned above/below it.
HorizonBear case (−1σ)Base caseBull case (+1σ)
1 Month$93.65 (-9.5%)$103.44$114.26 (+10.5%)
3 Months$87.07 (-15.8%)$103.44$122.89 (+18.8%)
6 Months$81.07 (-21.6%)$103.44$131.98 (+27.6%)
12 Months$73.29 (-29.1%)$103.44$146.00 (+41.1%)
Statistical, not machine-learning: a random-walk (no assumed drift) volatility model built from this ticker's own realized price history, plus a purely descriptive moving-average trend read. Illustrative only — not a price target and not financial advice. The bear and bull cases sit one standard deviation (1σ) below and above today's price, a range that covers about 68% of the outcomes the model treats as plausible, not a 68% chance of either case. Annualized volatility used: 34.5%, blended from this ticker's own 3-month and 1-year realized price history. Base case is deliberately flat — this quantifies a possible range, not a directional prediction. See the full model, including wider (≈95%) bands →

Comparable companies

Recent headlines

Recent insider activity

Acquired 9,675 shares — Dragisich Dominic, President & CEO · 2026-09-01
Sold 46,122 shares at $103.36 — Pacious Patrick, Director · 2026-09-01
Sold 5,057 shares at $106.98 — JEWS WILLIAM L, Director · 2026-08-19
Sold 503 shares at $104.73 — Abdalla Noha, Chief Marketing Officer · 2026-08-18
Acquired 3 shares at $106.26 — VIEIRA DONNA F, Director · 2026-07-17
Source: SEC Form 4 filings. An "acquired" entry with no price is typically a stock award or option exercise rather than an open-market purchase. Search all insider trades →

Learn the basics

Prices and company data are delayed reference figures from public sources (Yahoo Finance, SEC EDGAR) and may be inaccurate or out of date. This page is informational only — it is not investment advice or a recommendation to buy or sell any security. Past performance does not indicate future results.