Suja Life, Inc.

SUJA · NasdaqGS · Stock · Consumer Defensive

$11.94

+3.92% today

Delayed price, 2026-10-15 09:37 UTC

What Suja Life does

Suja Life, Inc. engages in the production and selling of organic and cold-pressed juices and wellness shots in the United States. It offers cold-pressed juices and wellness shots in various flavors under the Suja Organic brand name; wellness shots under the Vive Organic brand name; and soda made with real fruit juices under the Slice brand name. It sells its products through a network of distributors and retail stores, as well as via online channels. Suja Life, Inc. was founded in 2012 and is headquartered in Oceanside, California.

Key facts

Sector

Consumer Defensive

Industry

Beverages - Non - Alcoholic

Market cap

$461.2M

P/E (ttm)

—

Forward P/E

28.7

Dividend yield

0.00%

Beta

—

Profit margin

-10.4%

Employees

590

Headquarters

Oceanside, CA, United States

Exchange

NasdaqGS

Website

www.sujalife.com

Performance

1 Month

+39.3%

3 Months

+28.1%

6 Months

—

1 Year

-32.9%

5 Years

+17.5%

$5.5952-week range$18.48

Biggest setback — last 12 months

-64.8%

4 May 2026 → 3 Aug 2026

Fell from $17.80 to $6.26 — its sharpest sustained decline this year.

Biggest run-up — last 12 months

+90.7%

3 Aug 2026 → 12 Oct 2026

Ran from $6.26 to $11.94 — its strongest sustained advance this year.

Price outlook — trend & volatility model

● Trend: Mixed

Price is not consistently aligned with its short- and long-term averages.

Horizon	Bear case (−1σ)	Base case	Bull case (+1σ)
1 Month	$8.03 (-32.7%)	$11.94	$17.75 (+48.7%)
3 Months	$6.01 (-49.7%)	$11.94	$23.73 (+98.8%)
6 Months	$4.52 (-62.2%)	$11.94	$31.55 (+164.2%)
12 Months	$3.02 (-74.7%)	$11.94	$47.18 (+295.1%)

Statistical, not machine-learning: a random-walk (no assumed drift) volatility model built from this ticker's own realized price history, plus a purely descriptive moving-average trend read. Illustrative only — not a price target and not financial advice. The bear and bull cases sit one standard deviation (1σ) below and above today's price, a range that covers about 68% of the outcomes the model treats as plausible, not a 68% chance of either case. Annualized volatility used: 137.4%, blended from this ticker's own 3-month and 1-year realized price history. Base case is deliberately flat — this quantifies a possible range, not a directional prediction. See the full model, including wider (≈95%) bands →

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Recent headlines

Exploiting Earnings Volatility: Suja Life (SUJA) Position Update — Insider Monkey Roth Capital Initiates Coverage on Suja Life With Buy Rating, $20 Price Target — MT Newswires Suja Life Appoints Michael Mougias as Head of Investor Relations and Public Relations — GlobeNewswire Suja Life Amends Credit Agreement to Lower Borrowing Costs — MT Newswires Suja Life Announces Amended and Restated Credit Agreement — GlobeNewswire Suja Life (SUJA) Q2 2026 Earnings Call Transcript — Motley Fool

Recent insider activity

Acquired 300,000 shares at $9.90 — PAINE SCHWARTZ FOOD CHAIN FUND V GP, LTD., 10% Owner · 2026-09-08

Acquired 525,000 shares at $10.26 — PAINE SCHWARTZ FOOD CHAIN FUND V GP, LTD., 10% Owner · 2026-09-02

Acquired 652,248 shares at $9.33 — PAINE SCHWARTZ FOOD CHAIN FUND V GP, LTD., 10% Owner · 2026-08-28

Acquired 656,548 shares at $9.21 — PAINE SCHWARTZ FOOD CHAIN FUND V GP, LTD., 10% Owner · 2026-08-25

Acquired 567,900 shares at $7.63 — PAINE SCHWARTZ FOOD CHAIN FUND V GP, LTD., 10% Owner · 2026-08-20

Source: SEC Form 4 filings. An "acquired" entry with no price is typically a stock award or option exercise rather than an open-market purchase. Search all insider trades →

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Prices and company data are delayed reference figures from public sources (Yahoo Finance, SEC EDGAR) and may be inaccurate or out of date. This page is informational only — it is not investment advice or a recommendation to buy or sell any security. Past performance does not indicate future results.