Yum! Brands, Inc.

YUM · NYSE · Stock · Consumer Cyclical
$146.20
-0.58% today
Delayed price,

What Yum! Brands does

Yum! Brands, Inc., together with its subsidiaries, develops, operates, and franchises traditional and non-traditional quick service restaurants in the United States, China, and internationally. The company operates in four segments: KFC Division, Taco Bell Division, Pizza Hut Division, and Habit Burger & Grill Division. It also operates restaurants under the KFC, Pizza Hut, Taco Bell, and Habit Burger & Grill brands, which specialize in chicken, Mexican-style food and pizza categories, made-to-order chargrilled burgers, sandwiches, and other products. The company was formerly known as TRICON Global Restaurants, Inc. and changed its name to Yum! Brands, Inc. in May 2002. Yum! Brands, Inc. was incorporated in 1997 and is headquartered in Louisville, Kentucky.

Key facts

Sector
Consumer Cyclical
Industry
Restaurants
Market cap
$39.90B
P/E (ttm)
18.4
Forward P/E
21.2
Dividend yield
2.04%
Beta
0.55
Profit margin
25.4%
Employees
49,000
Headquarters
Louisville, KY, United States
Exchange
NYSE

Performance

1 Month
+5.9%
3 Months
-1.2%
6 Months
-10.2%
1 Year
+0.7%
5 Years
+19.0%
$134.2652-week range$170.14
Biggest setback — last 12 months
-19.1%
23 Feb 2026 → 28 Sept 2026
Fell from $168.16 to $136.12 — its sharpest sustained decline this year.
Biggest run-up — last 12 months
+21.7%
27 Oct 2025 → 23 Feb 2026
Ran from $138.21 to $168.16 — its strongest sustained advance this year.

Price outlook — trend & volatility model

● Trend: Below long-term trend
Price sits below its 200-day average, but the shorter-term averages are not cleanly aligned above/below it.
HorizonBear case (−1σ)Base caseBull case (+1σ)
1 Month$135.67 (-7.2%)$146.20$157.55 (+7.8%)
3 Months$128.45 (-12.1%)$146.20$166.40 (+13.8%)
6 Months$121.74 (-16.7%)$146.20$175.57 (+20.1%)
12 Months$112.85 (-22.8%)$146.20$189.40 (+29.5%)
Statistical, not machine-learning: a random-walk (no assumed drift) volatility model built from this ticker's own realized price history, plus a purely descriptive moving-average trend read. Illustrative only — not a price target and not financial advice. The bear and bull cases sit one standard deviation (1σ) below and above today's price, a range that covers about 68% of the outcomes the model treats as plausible, not a 68% chance of either case. Annualized volatility used: 25.9%, blended from this ticker's own 3-month and 1-year realized price history. Base case is deliberately flat — this quantifies a possible range, not a directional prediction. See the full model, including wider (≈95%) bands →

Comparable companies

Recent headlines

Recent insider activity

Sold 285 shares at $140.11 — Turner Christopher Lee, Chief Executive Officer · 2026-10-07
Sold 964 shares at $136.89 — Mezvinsky Scott, KFC Division CEO · 2026-10-01
Sold 964 shares at $153.64 — Mezvinsky Scott, KFC Division CEO · 2026-09-01
Sold 261 shares at $153.64 — Turner Christopher Lee, Chief Executive Officer · 2026-09-01
Acquired 475 shares — Bratspies Stephen B, Director · 2026-08-28
Source: SEC Form 4 filings. An "acquired" entry with no price is typically a stock award or option exercise rather than an open-market purchase. Search all insider trades →

Learn the basics

Prices and company data are delayed reference figures from public sources (Yahoo Finance, SEC EDGAR) and may be inaccurate or out of date. This page is informational only — it is not investment advice or a recommendation to buy or sell any security. Past performance does not indicate future results.