Free stock portfolio tracker with live profit & loss
AlfaFinances is a portfolio tracker for individual investors. Add what you own, and it shows each position's live value, profit and loss, and how your mix looks, without connecting a brokerage account or giving up control of your money.
What the portfolio tracker does
- Live profit and loss. Enter how much you invested in a stock and its quantity is worked out from the price; the tracker then follows value and P&L as the price moves.
- Portfolio Insights. A score out of 100 that averages the AI score of your largest holdings, weighted by how much you put into each. It also compares a holding with a same-sector peer over the same 3-month window, with clearly labelled hypothetical figures. How the score works.
- Alerts built in. Set price alerts on any holding and a Portfolio Alert for overall growth. More on alerts.
- Trade journal. Log trades and review them later, with unlimited history on every plan.
- Your currency. Values are held in US dollars and can be shown converted to your local currency using a live exchange rate.
- Ask Alfa knows your holdings. Ask the AI assistant how your portfolio is doing, what looks concentrated, or to compare a holding with alternatives. On Pro you can also use it from Telegram.
Plans and limits
| Plan | Watchlist | Portfolio holdings | CSV |
|---|---|---|---|
| Free ($0) | 10 tickers | 5 holdings | - |
| Plus ($6.99/mo) | 25 tickers | 15 holdings | Import, 1 per month |
| Pro ($14.99/mo) | Unlimited | Unlimited, with portfolio groups | Unlimited import and export |
Full details are on the pricing page. The free plan needs no card.
How it works
- Create a free account and open the Portfolio tab.
- Add a stock to your watchlist, then set the amount you invested.
- Watch value and profit and loss update with live prices, and set alerts for the moves you care about.
What it does not do
AlfaFinances tracks positions. It does not connect to your broker, place orders, or hold money. Holdings are entered by you (or imported from a CSV on Plus and Pro), so the tracker is only as complete as what you enter. Prices come from public market data and can be delayed.
Keep learning
Frequently asked questions
Is the portfolio tracker really free?
Yes. The free plan lets you track up to 5 holdings and 10 watchlist tickers with live profit and loss, up to 3 price alerts and a trade journal, with no credit card. Plus and Pro raise those limits.
Do I need to connect my brokerage account?
No. AlfaFinances does not connect to brokers. You enter your holdings yourself, or import a CSV on the Plus and Pro plans.
How accurate and how fresh are the prices?
Prices come from public market data sources and are treated as delayed reference figures, which can lag the live market by several minutes. They refresh about every minute, and faster on Pro.
Does AlfaFinances buy or sell stocks for me?
No. It never places trades or holds funds. It is a research and tracking tool, and anything it shows is information rather than a recommendation.
Can I track holdings in different currencies?
Positions are stored in US dollars and can be displayed in your local currency using a live exchange rate, so the P&L you see is converted rather than estimated from a static rate.